Wild Adventures Announces Neon Nights for Summer 2027

VALDOSTA, Ga. — Summer nights will shine brighter at Wild Adventures Theme Park in 2027 with the debut of Neon Nights, a new family-friendly event bringing extended hours, immersive lighting and high-energy entertainment to Splash Island Waterpark.

Every Friday and Saturday night in June and July, Splash Island will remain open until 10 p.m. as the waterpark transforms with neon lights, colorful environmental effects, music, DJs and live entertainment.

Guests will be able to experience slides and water attractions after dark while exploring interactive activities, bubbles, foam effects and other glowing surprises throughout the waterpark. Event-exclusive food and merchandise will add to the nighttime experience.

“Neon Nights will give families an entirely new way to experience Splash Island,” said Adam Floyd, director of sales and marketing. “Guests can spend the day enjoying the park, then stay into the night for glowing water attractions, music, entertainment and interactive fun created for the whole family.”

Neon Nights is the latest addition to Wild Adventures’ growing calendar of seasonal events and expands the park’s summer offerings beyond its daytime experience.

“We continue to look for new ways to grow Wild Adventures and give our guests more reasons to visit,” said Donald Spiller, vice president & general manager. “Neon Nights represents another step forward for the park, creating a new summer tradition and giving families more opportunities to make memories together.”

Admission to Neon Nights will be included free with every 2027 Wild Adventures Season Pass, including Silver, Gold and Diamond Passes.

2027 Gold Season Passes are now on sale for as low as $99.99 plus tax; the lowest price Wild Adventures has offered in more than six years. Current Passholders are eligible for discounted renewal prices. Passholders can begin using their new passes immediately and continue visiting throughout the rest of 2026 and all of the 2027 season.

Additional Neon Nights details, including entertainment, food offerings and attraction availability, will be announced in 2027.

For more information about Wild Adventures and 2027 Season Passes, visit WildAdventures.com.

About Wild Adventures Theme Park
Wild Adventures Theme Park, located in Valdosta, Ga., halfway between Atlanta and Orlando off I-75, is a 170-acre destination where families can ride, slide, and explore all in one place. A Herschend Family Entertainment property, the park is home to more than 35 rides, hundreds of exotic animals, a full calendar of concerts and special events, and Splash Island Waterpark, ranked among the “Top 30 Waterparks” by U.S. News & World Report and home to Paradise River, America’s “Best Lazy River” by USA Today’s 10Best. Wild Adventures has been recognized as one of the Top 5 Most Affordable Theme Parks in America by HomeToGo and named the Most Thrilling Theme Park in Georgia by FinanceBuzz. It is also home to the Good Sam-rated 10/10★/10 Wild Adventures Safari Campground, one of the highest-rated campgrounds in the nation.

About Herschend
Wild Adventures Theme Park is part of Herschend’s family of brands. Herschend is the world’s largest family-held themed attractions company, with a portfolio of over 40 family entertainment brands across North America, including destinations, resorts, theme parks, water parks, immersive experiences, and content enjoyed by audiences worldwide. For more information, visit www.Herschend.com.